Aspire Market Guides


Buying gold on Akshaya Tritiya is a deep-rooted tradition for Indians that blends faith and fortune for them. Indian families are estimated to hold about 24,000 tonnes of gold, making them the world’s largest single entity to own the precious metal.

After creating an all-time high level of Rs 1 lakh on April 22, the gold rate today in India is Rs 95,500. On this auspicious day, most Indians love to purchase gold jewellery. However, Akshaya Tritiya 2025 is proving to be a pricey event for gold buyers.

Gold is more expensive in 2025 than it was in 2023 or 2024. On Akshaya Tritiya 2023, the gold price was Rs 61,000 and a year later, gold jumped by 20% to trade at Rs 73,000 on Akshaya Tritiya 2024.

Today, on Akshaya Tritiya 2025, Gold is up 30% since last year’s Akshaya Tritiya, trading at Rs 95,000 for 10 grams of 24 carat gold.

Is Silver less expensive than gold?

In addition to gold, buying silver on Akshaya Tritiya is also considered auspicious by Indians. Silver rate today in India is Rs 971.5 per 10 gram or Rs 97,130 per kg. But, is it less expensive than gold?

A ratio known as the Gold: Silver ratio is used to determine if silver is less expensive than gold at current market pricing.

In international markets, gold is currently $3,300 and silver is $33, which makes the Gold: Silver ratio stand at 100:1.

Since the long-term average for the Gold: Silver ratio is 70:1, either the price of gold must fall or the price of silver must rise to maintain the average.

For instance, the ratio drops to an average of 70:1 if the price of gold stays at $3,300 while the price of silver rises to $45.

Therefore, purchasing silver this Akshaya Tritiya could be an alternative if silver seems to be less expensive than gold right now.

Silver or gold-plated silver?

There’s an alternative option between gold and silver – the gold-plated silver jewellery. Gold plating adds a gold finish to silver jewellery and is less expensive than gold jewellery.

“Gold-plated silver jewellery is increasingly popular, especially among younger buyers. Made by layering gold over sterling silver, it offers the premium look of gold at a much more affordable price. It sits between silver and gold in pricing, making it a smart, value-driven choice. This Akshaya Tritiya, with gold prices on the rise, many customers are choosing such practical alternatives. While pure gold remains a strong investment, gold-plated silver balances beauty, budget, and versatility,” says Piyush Gupta, Director, PP Jewellers by Pawan Gupta.

If you go for gold-plated silver ornaments, make sure it is Sterling silver, which is made up of 92.5% silver and 7.5% other metals, usually copper.

“Gold-plated silver jewellery, or ‘gold vermeil’ or ’22K gold-plated 925 silver,’ has a large market in India. The jewellery is made with sterling silver (92.5% pure) and the gold is plated on a base metal using a thin layer of gold, normally 1 to 3 microns, making it look like gold jewellery for a fraction of the cost. The jewellery includes popular items such as necklaces, earrings, bangles, nose rings, and anklets, which incorporate traditional and contemporary designs. It is a great alternative for those who want the look of gold at a great price value,” says Dr. Renisha Chainani, Head – Research at Augmont.

Gold-Silver Outlook

Gold is up by 45% while silver has gained 27% in the last one-year. The majority of the factors that affect the price of gold also influence the price of silver.

From geopolitics to an uncertain economic environment, central banks being large buyers of gold, and Trump tariffs producing a recessionary outlook, the tailwinds for precious metals make them the primary choice for investment.

So, what’s stopping you from including gold and silver in your portfolio? Most financial advisers recommend allocating no more than 5 to 10% of one’s portfolio to gold and silver.

Also Read: Gold-to-silver ratio signals a bullish outlook for silver as gold retreats from all-time high level



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