BARTLETT & CO. WEALTH MANAGEMENT LLC has added 391,025 shares of $BKNG to their portfolio, per a new SEC 13F filing. This disclosure reflects the funds’ holdings for the 03-31-2026 report period. You can see the fund’s full portfolio on Quiver Quantitative, and also track the largest institutional owners of $BKNG.
BOOKING HOLDINGS Hedge Fund Activity
We have seen 875 institutional investors add shares of BOOKING HOLDINGS stock to their portfolio, and 894 decrease their positions in their most recent quarter.
Here are some of the largest recent moves:
- ROYAL LONDON ASSET MANAGEMENT LTD added 17,703,800 shares (+1684.2%) to their portfolio in Q1 2026, for an estimated $2,981,546,528
- BANK OF NEW YORK MELLON CORP removed 9,239,575 shares (-100.0%) from their portfolio in Q1 2026, for an estimated $1,556,062,696
- HF ADVISORY GROUP, LLC removed 5,087,750 shares (-99.6%) from their portfolio in Q1 2026, for an estimated $856,842,223
- CARDANO RISK MANAGEMENT B.V. removed 4,935,175 shares (-90.5%) from their portfolio in Q1 2026, for an estimated $831,146,640
- WEALTH ENHANCEMENT ADVISORY SERVICES, LLC added 2,948,210 shares (+35888.1%) to their portfolio in Q1 2026, for an estimated $496,516,301
- J. STERN & CO. LLP added 2,831,495 shares (+191965.8%) to their portfolio in Q4 2025, for an estimated $15,163,590,118
- SG AMERICAS SECURITIES, LLC added 2,251,200 shares (+1145.2%) to their portfolio in Q1 2026, for an estimated $379,130,895
To track hedge funds’ stock portfolios, check out Quiver Quantitative’s institutional holdings dashboard. You can access data on hedge funds moves and 13F filings through the Quiver Quantitative API.
BOOKING HOLDINGS Insider Trading Activity
BOOKING HOLDINGS insiders have traded $BKNG stock on the open market 199 times in the past 6 months. Of those trades, 0 have been purchases and 199 have been sales.
Here’s a breakdown of recent trading of $BKNG stock by insiders over the last 6 months:
- GLENN D FOGEL (CEO AND PRESIDENT) has made 0 purchases and 192 sales selling 20,777 shares for an estimated $23,024,530.
- PAULO PISANO (CHIEF HUMAN RESOURCES OFFICER) sold 200 shares for an estimated $1,000,000
- VANESSA AMES WITTMAN has made 0 purchases and 4 sales selling 1,170 shares for an estimated $449,747.
- ROBERT J JR MYLOD has made 0 purchases and 2 sales selling 80 shares for an estimated $400,000.
To track insider transactions, check out Quiver Quantitative’s insider trading dashboard. You can access data on insider stock transactions through the Quiver Quantitative API.
BOOKING HOLDINGS Congressional Stock Trading
Members of Congress have traded $BKNG stock 4 times in the past 6 months. Of those trades, 3 have been purchases and 1 have been sales.
Here’s a breakdown of recent trading of $BKNG stock by members of Congress over the last 6 months:
To track congressional stock trading, check out Quiver Quantitative’s congressional trading dashboard. You can access data on congressional stock trades through the Quiver Quantitative API.
BOOKING HOLDINGS Analyst Ratings
Wall Street analysts have issued reports on $BKNG in the last several months. We have seen 6 firms issue buy ratings on the stock, and 0 firms issue sell ratings.
Here are some recent analyst ratings:
- JP Morgan issued a “Overweight” rating on 04/29/2026
- UBS issued a “Buy” rating on 04/29/2026
- BTIG issued a “Buy” rating on 02/19/2026
- Argus Research issued a “Buy” rating on 01/06/2026
- B of A Securities issued a “Buy” rating on 11/24/2025
- Wedbush issued a “Outperform” rating on 11/13/2025
To track analyst ratings and price targets for BOOKING HOLDINGS, check out Quiver Quantitative’s $BKNG forecast page.
BOOKING HOLDINGS Price Targets
Multiple analysts have issued price targets for $BKNG recently. We have seen 27 analysts offer price targets for $BKNG in the last 6 months, with a median target of $249.0.
Here are some recent targets:
- John Staszak from Argus Research set a target price of $205.0 on 04/30/2026
- Ken Gawrelski from Wells Fargo set a target price of $215.0 on 04/29/2026
- Jake Fuller from BTIG set a target price of $250.0 on 04/29/2026
- Michael Bellisario from Baird set a target price of $215.0 on 04/29/2026
- Tom White from DA Davidson set a target price of $230.0 on 04/29/2026
- Ronald Josey from Citigroup set a target price of $225.0 on 04/29/2026
- Jed Kelly from Oppenheimer set a target price of $215.0 on 04/29/2026
Note that there may be inaccuracies in these estimates due to filing errors by the funds, parsing errors by us, or other anomalies.
Check out Quiver Quantitative’s $BKNG ticker page for more data.