On May 4, 2026, Tracy L. Platt, Chief Human Resources Officer of Newell Brands (NASDAQ:NWL), reported the direct sale of 96,169 common shares in an open-market transaction, as disclosed in an SEC Form 4 filing.
Transaction summary
|
Metric |
Value |
|---|---|
|
Shares sold (direct) |
96,169 |
|
Transaction value |
$447,000 |
|
Post-transaction shares (direct) |
0 |
|
Post-transaction value (direct ownership) |
$0 |
Transaction value based on SEC Form 4 weighted average purchase price ($4.65); post-transaction value after disposition is $0.00 based on May 4, 2026, holdings.
Key questions
-
How does the volume of this sale compare to prior insider trading activity by Tracy L. Platt?
This is Platt’s only direct open-market sale in the recent period, and the disposition fully exhausted her direct shareholding, with previous administrative transactions (such as awards or withholdings) involving no open-market activity of similar magnitude. -
What was the timing and pricing context for this transaction?
The shares were sold at a weighted average of around $4.65 per share, with the company’s stock priced at $4.61 as of May 4, 2026, and a one-year total return of -12.2% as of the transaction date. -
Did the transaction affect any indirect holdings or involve any derivative securities?
All shares sold were held directly; there was no participation by trusts, family entities, or derivatives such as options, and post-transaction, Platt holds no direct or indirect equity interest in Newell Brands. -
Does the transaction reflect an ongoing pattern or a change in disposition cadence?
The trade size matched Platt’s entire direct holding, indicating the transaction was driven by available capacity rather than a change in trading approach or an escalation in disposition cadence.
Company overview
|
Metric |
Value |
|---|---|
|
Revenue (TTM) |
$7.2 billion |
|
Net income (TTM) |
($281 million) |
|
Dividend yield |
6.9% |
|
Price (as of market close May 4, 2026) |
$4.61 |
Company snapshot
-
Offers a diversified portfolio of consumer and commercial products across five segments, including commercial cleaning solutions, home appliances, storage and cookware, writing instruments, baby gear, and outdoor products.
-
Generates revenue through the design, manufacture, sourcing, and distribution of branded goods, leveraging a multi-channel approach that includes retail, e-commerce, and specialty distribution.
-
Serves a broad customer base comprising warehouse clubs, mass merchants, grocery and drug stores, office supply chains, specialty retailers, and online platforms worldwide.
Newell Brands is a global consumer goods company with a diverse product lineup and a presence across key household and commercial categories. The company leverages its portfolio of well-known brands to drive sales through both traditional and digital retail channels.